Using Twitter to Sell the Appeal of the Outdoors

Kansas City Star – July 12, 2009
By Chad Day

Look around next time you’re out fishing. Chances are that a lot of your fellow anglers will remember where they were when John F. Kennedy was shot. It turns out adults in their 20s or 30s just aren’t going outside that much. One author even calls it “nature deficit disorder.” That means that they’re not gardening, hunting, fishing or even playing softball as much as older generations. “They’re staying indoors more, spending more time with electronics,” said Richard Louv, author of “Last Child in the Woods.” It’s simply hard to get those who grew up with video games and computers…

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